Parsons School of Design
BFA Communication Design
Thesis 2015

Parsons School of Design
BFA Communication Design
Thesis 2015

The Sublime and The Beautiful Within The Dejected and Disfigured
Zoe Sarah Bortz

As human beings, we naturally seek comfort and assurance in the form of beauty seen in visions and rationality which aesthetically present themselves as symmetry, balance, and smoothness. But as these values have become increasingly static, we seek new forms of experience that offer us a more totalizing, visceral reaction, a reaction based entirely on the irrational. The sublime has this capacity, to astonish and overwhelm, producing a complete aesthetic experience hat approaches the transcendent. Based on a reading of Edmund Burke’s On the Sublime and Beautiful, this project seeks to link the sublime’s characteristics through developing and deploying a typeface. In the ubiquity of the text, typography, and imagery, we should be able to find traces of the sublime, the disfigured, the infinite, and the vast, affecting the reader’s experience on an associative, subliminal basis. The platform for this exploration of the sublime is two books that take place within the metropolis, where we find attributes of the sublime that are normally misconstrued as dejection and fear. The city is a wild place of unexpected experiences that becomes a crucible for the typeface’s development. Each book sets up a narrative centered around Edmond Burke's Treatise, deployed in two different aesthetic methods. The goal of the project is not to create a typeface that expresses attributes of the sublime, but also to suggest an emergent sensibility that embraces our innate need for experiencing the sublime in all its vastness, obscurity, and magnitude.

Carolina Acosta

Carina Adijanto

Kathryn Adkins

Rosa Antonieta Andia Pastor

Che Ying Au

Nadia Bakst

Kevin Ballon

Tess Barber

Mercedes Beach

Trey Bedingfield

Evan Bender

Jan-Luca Berger

Liz Bergesch

Gabriel Berrios

Bianca Rose Bono

Zoe Sarah Bortz

Margot Bravi

Harlie Brindak

Stefania Brusatin

Shamma Buhazza

Daniela M. Casado

Edgar Castro

Dahye Chang

Alicia Chen

Jiayi Chen

Taylor Childers

Sanjana Chimnani

Yerang Choi

Caroline Chriss

Gregory Conte

Rafael Cordoboa

Gina Marie Costa

Karen-Cristina Cruz

Rachel Darmody

Amanda DeGiuseppe

Brittany DiPeri

Dariel Ben Dominguez

Phoebe Feng

Mark Foss

Lindsey Frazier

Anais Freitas

Amanda Goldstein

MaryAnn George

Camille Gervais

Sarah Gonzalez

Jessica Griscti

Anissa Hanley

Christa Herchek

Albert Hicks IV

Deja Holden

Mu-Ti Huang

Cari Hume

Zachary David Hurley

Anushae Hussain

Nicole Ignacio

Lama Kaddura

Sul Kim

Ji Hyun Kim

Hyerin Kim

Sunghoon Kim

Green Kim

Felicitas Kofler

Joan Koo

Hannah Kramer

Taiji Kuroda

Jasmine Lam

Alex Lardaro

Liberty Leben

Victoria Lee

Jayne Lee

Stephanie Leone

Crysta Leong

Sara Li

Liza Littlefield

Christopher Lucero

Huy Luong

Briana Lynch

Rachel Mak

David Marte

Nelle McDade

Kelly Merole

Marie Mhina

Riho Mineta

Regina Morgan-Muñoz

Ayla El-Moussa

Baki Mumkaya

Summer Myung

Caroline Newton

Sofia Oom

Adrian Ortega Pedraza

Rusbeny Pichardo

Maria Putri

Auriel Rickard

Nancy Rivera

Simone Roark

Emalis Robateau

Hussain Salahuddin

Benjamin Sands

Ariel Saura

Taleen Setrakian

Wren Sieber

Erinn Springer

Phuong Tran

Hilary Tunstall

Ujvala Abirami Vemparala

Gosbinda Vizarretea

Claudia von Hillebrandt

Marcus Washington Jr.

Jocelyn Wu

Jasmine Yacoub

Brenden Ying

Horin Yip

Christelle YuanYuan Zhang

Katie Zheng