Parsons School of Design
BFA Communication Design
Thesis 2014

Parsons School of Design
BFA Communication Design
Thesis 2014

The Institute for Global Enhancement of the Individual and Society through Technology, hereby known as the GEIST Institute, was founded with the global consciousness in mind. We are here to jumpstart the advancement of humanity. What does that mean for you? It means GEIST is 100% behind you. We will push you to your greatest capabilities, beyond what any average individual could hope to achieve. How? Advance. Advance is your first step towards a better you. It is the first in what will be a slew of developments from GEIST Institute to be released to the public. Advance will redirect and refine the wayward impact technology has on you into something that’s more productive and wholly beneficial to your small, personal life. Its initial launch will be as a mobile application, providing integration of GEIST’s research on Individual development. Advance tracks the way a Individual uses currently available applications and websites. Employing a motivational message-based interface, the platform is designed to train Individuals like yourself to better embrace the current technologies and explore new ones in order to become a more Fortunate Individual. By integrating with other services, Advance presents trackable data for seven core ability areas of the Fortunate Individual: Knowledge, Cognizance, Focus, Fitness, Ingenuity, Wellness, and Directive. It quantifies an Individual’s efforts in each of these areas and issues each Individual a level-based ranking in based upon continued efforts and additional metrics. We can’t go into detail about these additional metrics. Some elements of the Advance initiative must remain secretive. Progression of the Fortunate Individual is tracked weekly and then analyzed to determine if an Individual’s efforts have been sufficient enough to advance to the next level in each given ability area. Fortunate Individuals are also issued a Total Level—the combination of their levels from all ability areas—providing an accurate estimation of an Individual’s potential for life advancement through technology. Providing both a unified personal tracking experience and a plat- form for discovering new applications, we believe Advance is right for you, Fortunate Individual. Come and give us a try.

Sarah Alfulaij

Michael Anderson

Darwin Andrango

Leonardo Araujo

Atif Azam

Kyle Barber

Rachel Bernstein

Jillian Black

Matthew Boblet

Mallory Brennan

Joel Califa

Rosaurora Cardenas

Flora Chan

Hanna Chang

Julie Hanna Chea

Abby Wanyu Chen

Justin Cheung

Sherylene Chew

YunHee Choi

Mehr Chopra

Lu Chuang

YooMin Chun

Key Peum Chung

Haesoo Chung

Tyler Cohen

Vernicia Colon

Samantha Cooper

Gabriela d'Amato

Roderic David

Ambar Del Moral

Taryn Dooley

Anthony Duong

Patricia Encarnaciòn

Evelee Estevez

Virginia Leigh Farrell

Kean Ferin

Adam Fernandez

Enrique Ferreyros

Férvido Frías

Jane Gardner

Stephanie Gonzalez

Danielle Gorodenzik

Omar Greene

Gabrielle Guglielmelli

Elda Hadajian

Joy Han

Emma Hanson

Julio Hernandez

Jacob Hernandez

Chris Hong

Ann Yung Chu Hsieh

Xinle Jill Huang

Thanh Cong Huynh

Anthony Iciano

Wesley Johnson

Polina Kadkina

Byoungok Kim

Gena Kim

Lindsey Kim

Lucia Ji Won Kim

Tiffany Kim

Hyo Taek Kim

Esther Kim

Ga Hyun Kim

Jane Kim

Jae Young Kim

Daniella Krihely

Andrea Latimer

Seulbi Lee

Jina Lee

Yongmin Lee

JiYun Lee

Julie Lee

Jae Yong Lee

Iris Li

Joanne Chai Wen Lim

Octavio Llano

Rebecca Low

Andrea Fiorella Martinez

Odile Martínez-Santamari

Gerald Morin

Nadine Muhtadi

Phuong Nguyen

Brandon Nicolas

Seema Nisar

Grant Noel

Neal Oh

Solgil Oh

Valentina Pherson

Elli Pohl

Cody Pumper

Regina Puno

Shem Rajoon

Fabian Rastorfer

Bryan Ribeiro

Konstantinos Riginos

Sarah Rim

YoungHee Ryu

Sylvia Saborio

Joamir Salcedo

Camille Sacha Salvador

Emilio Sanchez

Katherine Santos

Joely Saravia

Amber Rose Seppi

Pauline Shin

Jennifer Shin

Anjana Singhwi

Renee Sluzhevsky

Meghan Smart

Noelle Smith

Chrystal Soegandhi

Wannina Somboonvechakarn

Albert Son

Suho Song

Charmaine Kwan Tung Sum

Natasha Sumant

Aija Suuta

Rachal Tai

Lisa Thieffry

Natashia Tjandra

Natasha Villarraga

Robert Vinluan

Francisco Vivar

Simone Wagner

Robert Waluszko

Kathleen Wang

Ashley Wayne

Boyun Yang

Kanny Yeung

Taylor Zanke

Frankie Zek

Sharon Zhang

Jody Zhou

Tiffany Zhu

Or Zubalsky