Parsons School of Design

BFA Communication Design

Thesis 2017–18

Magdalena de la Torre Suárez
Aurelia

Aurelia is a design line created by Andrea, Paula, and Magdalena de la Torre Suárez. The brand launched with the Ladrillo Collection, which consists of unique and intricate wooden bags with interchangeable Charra straps handmade by specialized Mexican artisans. This line was inspired by their beloved great-grandmother Aurelia as a tribute to the innovative, creative, and sophisticated woman that she was. The Ladrillo Collection was also greatly influenced by the Mexican architect Luis Barragán’s exacting eye for colorful architecture, beauty, fetish objects, and monastic lifestyle. Our first collection campaign was shot in Barragán’s studio garden across the street from
his home.

The three sisters from Guadalajara, Jalisco work with local artisans in Mexico specializing in Charrería—a form of traditional Mexican rodeo—to design the leather straps and cotton reins, gaining the inspiration from a pure Mexican craft that aims to empower women through its strength and beauty. The craftsmen utilize only recycled or reforested woods for every Ladrillo bag, and each Aurelia goes through at least twenty hands in the production process before reaching its owner.

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Parsons School of Design
BFA Communication Design
Thesis 2017–18