Parsons School of Design
BFA Communication Design
Thesis 2017

Parsons School of Design
BFA Communication Design
Thesis 2017

Perla Herrera

Imagine living on your own, what would you do? You would buy food, have a job, and enjoy life, right? You can go about your day resting anywhere. If you need help with something you can just ask. Now imagine you have none of these privileges. What would you do if you can get a ticket, get arrested or possibly harassed by complete strangers? Within the United States this occurs quite regularly. It may not happen to you, but this happens to most people who are homeless. Homelessness will possibly be an ongoing problem, but most states in the U.S have started to address the homeless by criminalizing the basic needs of human survival, in most cases denying their human rights.

Focusing on the identity, criminal, and survival aspects, I have developed a campaign to promote awareness. As a society, we have implemented negative identities that they become easy to ignore and easier targets for criminal acts. By creating a series of posters and a video, I plan to “make” people pay attention to the homeless, to stop denying their human rights. The book aims to inform people about criminalization of the homeless by making it illustrative, and giving the homeless a new identity. In most states, there isn’t enough shelter options available that most of the homeless sleep outside. The helping blanket aims to inform the homeless of available options/programs within their location. It can also be used as a sign without words for the public.

Andy Agus

Ameer Akbar

Sherifa El Alfi

Orhan S Awatramani

Evan Badr

Mrinal Bhatia

Yaël Bienenstock

Olivia Brodtman

Adomas Bruzga

Holly Burt

Kiana Caesar

Elizabeth Capreol

Christian Caraballo

Alyson Cardenas

Gabriela Carnabuci

Marjorie Chamberlain

Vanna Chan

Sachi Chandiramani

Leslie Chavez

Katherine Cheng

Emily Cho

Soomin Choi

Hyeree Choi

Talia Cotton

Dorothy Cruz

Katie DeAngelis

Nicole Jane Debler

Dominique DeVito

Megan Dias

Theresa Duemler

Juan Francisco Morales Egas

Michelle Eguia

Audrey Farnsworth

Peter Fowler

Myesha Evon Gardner

Alijah Gilbert

John Hammond

Jin Ju Han

Aimee Hedman

Perla Herrera

Lauren Horsman

Zhiyan Huang

Ji Hea Jang

Urvita Jhaveri

Myles Jones

Cheryl Kao

Phoebe Kennedy

Alice Yeji Kim

Jung Yeon Kim

Thomas Sang Gul Kim

Chewon Kim

Sanggyun Kim

Hansung Kim

Likando Kumoyo

Jang Kyungjun

Josh LaCalamito

Yunjoo Lee

Kyung Sun Lee

SooJi Lee

Meijun Li

Alice Lim

Junya Lin

Yuchen Liu

Kimberly Lombardi

Natalia Malik

Roisin McNulty

Simen L. Meyer

Nikoletta Mitsopoulou

Chloë Murray

Cyrus Nathaniel

David Dahao Ni

Mariana Del Nogal

Sofia Olarra

Kamila Ortiz

Ji Hyun Park

Sara Pena

Melissa S. Peralta

Camille Petricola

Sander Phoenix

Urvi Raghbeer

Andrew Ramirez

Brianna Saba

Stephen Salomon

Julianna Amelia Santolucito

Raida Saveree Sarwar

Ritika Shah

Shui Shan

Jisoo Sim

Lauren Stein

Pei Yu Sun

Shivalika Tandon

Nia Thomas

Laura Tien

Karina Tristandy

Paula Volchok

Djiun Wang

Kyra Wang

Taylor Wasikonis

Junlu Xie

Marie Yamamoto

Jasmine Zhang