Parsons School of Design
BFA Communication Design
Thesis 2016

Parsons School of Design
BFA Communication Design
Thesis 2016

The goal of On the Other Side is to create opportunities for people to learn about depression while challenging current misconceptions about mental illness. By teaching people what depression means to the individuals facing the illness, the project aims to create more awareness and understanding towards a widely misunderstood situation. The stigma that is carried due to misconceptions towards depression is one of the main factors that prevents people 
with it to seek help that would ultimately aid 
their own recovery. In this project, one is led through a first-person 
perspective of a depressive gradually becoming inflicted, all the while posing questions that juxtapose the mental dilemmas with physical injuries. “Would people care if it was brain cancer? Would they think I was crazy if I had lung failure?” These questions prod current views on whether there is a difference in how a person should be treated socially based on their type of ailment. This contrasting of situations will be applied as a advertising campaign of posters and takeaways that are connected to a website that provides information on depression and how to deal with it as an individual and as a person trying to help. illustrations provide an inviting guide into a difficult topic, and help better portray the situations quicker than through just text. The project hopes that it can create more awareness towards depression and also provide an easy source of knowledge for those seeking help, as well as breaking the ice and lessening the unease felt towards heavy topics of mental illness.

Selwa Abd

Ashley Seung Hyun Ahn

Natasha Alia

Aviva Atri

Marissa Baca

Miles Barretto

Lili Marie Bravi

Olivia Brodbar

Carla Campos-Rodriguez

Jiaying Cao

Robert Capaldo

Janet Chan

Purwa Chauhan

Patrick Chen

Sarada Chen

Linette Cheong

Eunsil Choi

Sung Ji Choi

Brittany Cutrone

Arianna De Gasperis

Paola Delucca

Rubina Melati Diran

Ann Dwyer

Dilan Emre

Douglas Escalante

Joshua Estrella

Joe Louis Evans

Marius Franc

Ceilidh Fraser

Gaby Garuz

Jiayi Ge

Stella Giavos

Meher Goel

Em Grey

Alyssa Gruber

Yu Bean Han

Cherish Hsiaohui Ho

Jasmine Hong

Jay Hsiao

Irene Hwang

Louise Pei Foong Hyde

Sanghyun Ji

Sharon (Eun Rae) Kim

Lisa Kim

Sharon Kim

David Klein

Teresa Koh

Da Min Lee

Lauren Elizabeth Lee

Stephanie Sumin Lee

Dana Li

Haowei Lin

Lucas Long

Lisa Looye

Zongliang Lou

Ankita Menon

Lauren Miller

Katie Minchak

Isabela Montalvo

Nathalie Moreno

Samah Mudasar

Shirin Muradova

Supisara Ngaovithunvong

Gabriela Nisenbaum

Inyegumena Nosegbe

Zoe Oleshansky

Yeon Soo Park

Anna Peditto

Pamela Pombo

Lisa Sakai Quinley

Josephine Rahadi

Sarah Rose Reichert

Ana Julia Rodriguez

Rick Rodriguez

Fernanda Romero

Hannah Rosen-Hamilton

Ivana Roumiantzeff-Pachkevitch

Taylor Russo

Ariella Saragossi

Nengneng Shen

Kripa Sial

Maurann Stein

Kurt Stives

Minji Sung

Vanshika Swaika

Nicholas Tanzman

Ana Cecilia Thompson Motta

Joel Tschong

Yue Wang

Laurie Waxman

Kevin Wen

Yingmeng Xu

Anna Yamoto

Jiawei Yan

Vivian Yang

Xiao Q. Yang

McLayne Ycmat

Evelyn Zhang

Xuan Zhang