Parsons School of Design
BFA Communication Design
Thesis 2016

Parsons School of Design
BFA Communication Design
Thesis 2016

Minus Kit
Zongliang Lou

With the flourishing of global economy, materialism and consumerism are taking over our life gradually. Our attention is distracted anywhere by everything around us like smartphones and social networks. People are receiving stress from our own desires and losing control of self-awareness in some way. Everyone wants more.

However, as Antoine de Saint Exupéry writes, “perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away. ” Obtaining too much will never make life better and easier. Thus, my question is: how can we simplify life with a tangible method of reducing excessive possessions?

My approach to solve this problem is the Minus Kit. It is a set of tools to reduce excessive possessions, including a To-Minus List, stickers, a calendar and paper box subscription service. The To-Minus List works like a To-do List, but it reduces matters in life instead of adding more. It comes with a double-sided marker, to cover up the solved matter and forget it. The stickers are like the “Red 1” on iPhone Apps, reminding people to clean up the redundant objects. For the calendar, one tiny question encouraging people to meditate and simplify their life will be on each page everyday. And the paper box subscription is a service to send people containers to fill up with unnecessary objects and donate to charity organizations. Throughout using the Minus Kit, people are encouraged to do minus to their life step by step.

Selwa Abd

Ashley Seung Hyun Ahn

Natasha Alia

Aviva Atri

Marissa Baca

Miles Barretto

Lili Marie Bravi

Olivia Brodbar

Carla Campos-Rodriguez

Jiaying Cao

Robert Capaldo

Janet Chan

Purwa Chauhan

Patrick Chen

Sarada Chen

Linette Cheong

Eunsil Choi

Sung Ji Choi

Brittany Cutrone

Arianna De Gasperis

Paola Delucca

Rubina Melati Diran

Ann Dwyer

Dilan Emre

Douglas Escalante

Joshua Estrella

Joe Louis Evans

Marius Franc

Ceilidh Fraser

Gaby Garuz

Jiayi Ge

Stella Giavos

Meher Goel

Em Grey

Alyssa Gruber

Yu Bean Han

Cherish Hsiaohui Ho

Jasmine Hong

Jay Hsiao

Irene Hwang

Louise Pei Foong Hyde

Sanghyun Ji

Sharon (Eun Rae) Kim

Lisa Kim

Sharon Kim

David Klein

Teresa Koh

Da Min Lee

Lauren Elizabeth Lee

Stephanie Sumin Lee

Dana Li

Haowei Lin

Lucas Long

Lisa Looye

Zongliang Lou

Ankita Menon

Lauren Miller

Katie Minchak

Isabela Montalvo

Nathalie Moreno

Samah Mudasar

Shirin Muradova

Supisara Ngaovithunvong

Gabriela Nisenbaum

Inyegumena Nosegbe

Zoe Oleshansky

Yeon Soo Park

Anna Peditto

Pamela Pombo

Lisa Sakai Quinley

Josephine Rahadi

Sarah Rose Reichert

Ana Julia Rodriguez

Rick Rodriguez

Fernanda Romero

Hannah Rosen-Hamilton

Ivana Roumiantzeff-Pachkevitch

Taylor Russo

Ariella Saragossi

Nengneng Shen

Kripa Sial

Maurann Stein

Kurt Stives

Minji Sung

Vanshika Swaika

Nicholas Tanzman

Ana Cecilia Thompson Motta

Joel Tschong

Yue Wang

Laurie Waxman

Kevin Wen

Yingmeng Xu

Anna Yamoto

Jiawei Yan

Vivian Yang

Xiao Q. Yang

McLayne Ycmat

Evelyn Zhang

Xuan Zhang