Parsons School of Design
BFA Communication Design
Thesis 2020

Parsons School of Design
BFA Communication Design
Thesis 2020

Equal Fans
Julia McGillicuddy

Growing up in Massachusetts, my pride for Boston sports started at a young age. My parents are both passionate, New England Patriots fans. Season after season, they passed down their fandom to my siblings and I by devoting our Sunday’s to church and the NFL. My love for football is an unparalleled constant in my life. However, every season I struggle to find other women to watch or attend games with. With women taking up 46% of the NFL’s American fanbase, I wondered why is was so hard to find a community of women who like football? How might we foster a better experience of the sport for women? This thesis focuses on unpacking and rethinking the male, pale and sometimes stale state of modern football culture. Equal Fans is a football and lifestyle platform created to foster community by sharing stories that showcase, and authentically empower female fans while unpacking important issues. On the Equal Fans website, users can read interviews, sports content and experiences that are by women, for all fans. Each piece of unique content on the website is created to be easily accessible and dispensable through our social media channels. By using inclusive langue and diverse narratives, Equal Fans hopes to make football approachable to a wider audience of women. Fans can also subscribe on the website to our events focused newsletter, Season Ticket. This newsletter invites sports enthusiasts to join Equal Fans at local game day events and virtual viewing parties all season long.

Yehia Abouseif

Nia Acosta

Kamal Adisa

Sakshi Agarwal

Sejal Aggarwal

Lily Saeli

K.C. Amable

Sulamita Javier Balanutsa

Emily Baro

Emily Bergerson

Xiujie Bi

Sonja Briney

Kayla Van der Byl

Dahee Byun

Kimberly Chan

Krish Chandiramani

Militza A. Rodríguez Charr

Julie Yu Chen

Xingman Cheng

Habin Cheong

Kristen Chik

Paloma Corrigan

Misha Dhanoolal

Vicky Fan

Vincent Garcia

Cyril Gordon

Yangchen Maya Gruben

Maria Guardazzi

Gideon Gulko

Esra Gumrukculer

Aanya Gupta

Arani Halder

Bobby Hill

Jinghan Hu

Olivia Hunter

Sejung Hwang

Geddes Alexander II

Jyudeh Maximilian Russ Jarrett

Madison Jennings

Won Kyung Jung

Inga Kan

Ayse Yaren Kaya

Prithi Khalique

Shanjida Kibria

Celine Kim

Seowon Kim

Suah Kim

Youjong Kim

Rasheka Krishan

Eli Lederberg

Grace Ledoux

Alicia Lee

Hyunseo Suzy Lee

Natashia Lee

Rachel J. Lee

Yoo An Lee

Tiffany Leung

Emily Li

Sinong Li

Qiyao Lin

Jiayi Liu

Sichao Liu

Morella Tovar M

Ares Maia

Sophia Marinelli

Julia McGillicuddy

Sanika Mehta

Eleni Mentis

Anthony Muchai Muiruri

Daniel Mullins

Meredith Nelson

Ruowen Niu

Catalina O'Connor

Hyun sun Ohm

Carolyn Olaguivel

Lorna Oppenheim

Kyle Palma

Anastasia Contos Papakonstantinou

Brendon Park

Jimin Park

LeeJun Park

Sanha Park

Tommy Park

Tunchanok Patana-anake

Sean Phan

Delaney Poitras

Vincent Privitera

Jhoenny Ramirez

Taylor Sade Raschillo

Zhen (Yoomi) Ren

Elizabeth Richards

Rachel Rudolph

Leoder Sanchez

Maria Sanchez

Simon Sciacovelli

Shreya Shah

Seth Sharbono

Cindy Shi

Mimi Shih

Avni Shivkumar

Arunima Sinha

Shivam Sinha

Jason Decker Sloves

Bailey Storms

Tingyu Su

Yuchen Su

Kelt Tobunluepop

Kiana Toossi

Shivani Toshniwal

Jeanette Tran

Valerie Trisnadi

Yi-Chieh Tsai

Manasi Vashi

Emil Waldron

Isabella Wang

Jingyi Wang

Yuzheng Wang

Sophie Westfall

Ellie Wolfond

Jiapei Wu

Andy Yang

Xinchen Zhang

Yujing Zhang

Evelin Susan Fung Zhong

Evgeniya Zykova