Parsons School of Design
BFA Communication Design
Thesis 2019

Yinglin Zeng
Translation Gap

Can the gap between two languages be bridged? Translation Gap aims to find the answer. As a student who speaks Chinese and English, I found that there is inaccuracy when I use Google Translate. This book is based on thirty of the most used internet slang words in China. When they are translated into English by Google, their authentic meanings are misinterpreted. Translation Gap visualizes the Gap in a straightforward way, by comparing the correct definitions and the Google translated versions of the slang words.

Language is the foundation of culture. It’s almost impossible for the machine to fully understand the culture behind the language, at least for now. Google Translate is unable to do a good job in translating the deeper meaning of the text into another language because it just literally converts the targeted language without “understanding” the context and knowledge of cultural differences. It’s just doing a superficial job of pattern-matching words or phrases that have already been translated by humans in the database. Translation Gap proves that superficiality.

Yasmeen AlAyoub

Maria Badasian

Jenny Barroll

Bhavika Bhatia

Leehe Bok

Lauren April Brady

Elisa Bustos

Gabrielle Cantamessa

Jo Castanon

Ana Sofia Murillo Cernicchiaro

Sherleen Chen

Tiange Chen

Dahee Choi

Carol Chong

Olivia Chow

Matthew Chu

Lily Clempson

Analuisa Corrigan

Gaurika Dalal

Iyana Martin Diaz

Sylvia Epstein

Maria Farah

Vitoria Schweitzer Fiore

Jamie Fong

Bentzion Goldman

Sarah Hennessy

Irene Hernandez-Gaona

Sara Hilany

Allen Hu

Gufeng Huang

Julia Isman

Erika Jaquez

Moonnyung Jo

Adam Johansen

Souraya Jureidini

Cynthia Kamata-Banks

Zarrin Karimi

Ta Suranart Kasitipradit

Anastasia Khadivi

Peggy S. Khammanotham

Jiwon Kim

Minhae Kim

Sarah Kim

Soyeon (Chloe) Kim

Soyeon Kim

Esther Klingbiel

Rose Kramer

Clare Lagomarsino

Julia Lassen

Chloe Lee

Jahyun Lee

Nicole Lee

Ye Eun Alison Lee

Leqi Liang

Chia Ying Lin

Chih-Yi Lin

Eric Lish

Clarissa Losciale

Eileen Lu

Cobey Lusinger

Maria Magnani

Miguel Marcos

Gaebrielle McIntosh

Sarah McNutt

Mitali Mehta

Vincent Merle

Mitali Nopany

Eugene Ong Bang Jun

Diana Pak

Seongjin Park

Holly Parkin

Annika Phillips

Olimpia Pignatti-Morano

Marie Poncin

Jin Qian

Jack Rieger

Kenisha Bijoux Rullan

Joshua Ryan

Bushra Sarker

Amy Schultz

Nico Siy

Leah Slava

Demi Isabela Straulino

Anisha Subberwal

Erica Tagliarino

Cristina Cepeda Thielmann

Elisa Tordjmann

Kyle Tranquilli

Yasemin Varlik

Varun Vig

Diana Vivar

Abby Wang

Yifei Wang

Yuqi Wang

Coco Wohrle

Angela Yang

Stella Yen

Tiffany Ying

Ingrid Yiu

Kyle Yu

Celestine Yuan

Seoyoung Yun

Maria Zabolotnaya

Amanda Zaldivar

Yinglin Zeng

Junhao Zhang

Limber Lingya Zhang

Haitong Zheng

Karolina Zuchowski