Parsons School of Design
BFA Communication Design
Thesis 2021

Monique Zeitouny Dayan
City, Color, Identity

Every designer has a different process in order to create their desired end-product. We primarily focus on form, functionality, and meaning. As a painter, color is my essential tool to explore these fundamentals. I choose colors meticulously when designing so that the piece will look and feel a specific way. Color selection is a subjective process and entails different results depending on who is making the sampling decisions. How is the outcome of an artist's color sampling different from someone with no art or design background?

In order to understand how subjective the process is, I had three different people sample five colors, from images I took, that they felt represented each image as a whole. The images were taken in several different cities from around the world. The first selector is myself, the second is Billy, a mechanical engineer. The third is Jack, a business major.

What I wanted to know was how could we begin to create color palettes objectively? To answer this, I developed a python code to remove the subjective process from color sampling. It is coded to output the five most dominant colors of any image based on pixel count and to represent them proportionally in an information graph. My subjective selections seemingly have more emphasis on hue, while the computer generated selections on value. Using both of these tools for subjective and objective sampling, two different city identities were generated for each location and collected in a book along with documentation of the process.

(Red)

Dotun Abeshinbioke

Darina Abuzarova

Sung Hyun (Julie) Ahn

Anisa Al Raisi

Hazal Aysel

Vivek Bajaj

Sunayana Bali

Elliot Bohlen

Madison Brang

Allison Bynum

Rachel Chang

Lilliana Checo

Jizheng Chen

Lena Chen

Mi Chen

Raghav Chhabra

Shreya Chittaranjan

Christopher Chu

Shenny Chuang

Calen Chung

Mae Craford

Chengcheng Cui

Rebecca D'Agostino

Dani de los Santos

Nika Diomidovskaia

Aira Dolfo

Maya Eapen

Yaron Erkin

Louis Falisse

Xiaoke Fei

Bernadette Figueroa

Shih-Ju Fu

Ana Furtado

Martina Gallo

Chenxi (Lisa) Gao

Sierra Glicker

Danielle Beatriz Go

Danni Gomez

QingYing (Mimi) Guan

Peiru Guo

Siyu Hang

Trudy Hoang

Will Howell

Annie Hua

Wallis Huang

Charis Huling

Sana Jamali

Aeva Karlsrud

Lake Kennedy

Byunghyun Kim

Destiny Kim

Yeji Kim

Zen Koo

Padmaja Kothari

McKayla Lankau

Hyunseung Maddie Lee

Jade Lee

Jiwoo Lee

Juna Lee

Victoria Lee

Emma Lepore

Scarlet Li

Sunny Li

Sohyunn Lim

Misty Lin

Stephanie Lin

Yu Tong Tiffany Ling

Lilian Liu

Phoebe Lo

Charlotte Lomas

Kevin Loumeau

Wen Hsin Lu

Dirm Luawo

Peiyun Luo

Youran Mao

Imani McIntosh

Rebecca Mesonjnik

Velimar Molina

Matilde Sofia Monti

Gavin Mullally

Syalsabila Karissa Munaf

Michael Mungai

Sanjana Navar

Katelyn Paik

Aileen Pan

Chanjoo Tiffany Park

Namjoon Park

Storey Pearson

Mariel Quadrino

Simran Rao

Felitasari (Tata) Rekso

Yasmin Rozmee

Rainier Salas

Julia Sams

Eva Serrano Reisner

Anvita Shah

Suditi Shah

Amal Shaheedi

Joyce Shi

Samantha Simotas

Claira Smith

Hyunji Song

Carolina Stierli de Abreu

Niharika Sundarigari

Rachael Tomaszewski

Tiffany Tong

Svasti Ujagar

Ariana Ushiki

Diana Victoreen

Yiqi Wang

Yutong Wang

Zheng Wang

Jasmine Wei

Savannah West

Summer Wojtas

Jacquelyn Wu

Ricky Xie

Connie Xu

Karrie Xu

Ellen Yang

Jacqueline Yang

Emily Yun

Monique Zeitouny Dayan

Cecilia Zhang

Cheryl Zhang

Claire Zhang