Parsons School of Design
BFA Communication Design
Thesis 2018

Parsons School of Design
BFA Communication Design
Thesis 2018

Thesis by Thesis for Thesis in Collaboration with Thesis for Thesis by Thesis
Richard Supriano

Streetwear is dead. Thesis is here to revive it. Why is it dead? We personally believe that due to the essence of streetwear as a subculture being diminished, has led to a desensitized nature of the fashion industry. In the early stages of streetwear, it was all about DIY antics, releasing never before seen graphics, and most importantly catering to a demographic. The urban, street, skateboarding, basketball-playing city kids. Nowadays streetwear has taken on a vastly new approach and image. Some see it as evolving and changing times other see it as detrimental to the core aspect of what streetwear was. Brands now are no longer catering to a certain demographic but appealing to the masses. Without being a part of the culture you can easily look the part today, which has also led to many non-streetwear brands appropriating urbanwear style for profit. Streetwear was known for getting sued by big fashion houses, being political, and really speaking for the disenfranchised. Now it’s murky waters and there’s barely any remnants of what streetwear used to be. Luckily for you all, Thesis reclaims the lost aspect of the subculture, by critiquing, through parody and outright stupidity to make a space in the industry. Using various tactics specifically known from the subculture, to flipping new age streetwear motifs on it’s head, Thesis has embodied the renegade brand approach and has taken the role of saving streetwear. From using political figures as graphics, to re-appropriating nostalgic aspects of the 2000’s and creating a twist to advertising the brand. The goal of Thesis is to save streetwear? From what? The demise it’s heading to. Can it be done? I don’t know but let’s try.

Maxine Joy Almendra

Daniela Al-Saleh

Amon Dario Appelt

Shruti Ashok

Whitney Badge

Jaire Berkel

Ingrid Bonetti

Victoria Boyd

Madison Bozinoff

Malulani Bria

Kaylin Brown

Rachel Brownjohn

Olive Burd

Germán Castellanos Reyes

Madeline Cericola

Vicky Chau

Amber Chen

Victor Chen

Wendy Ching

Connie Chu

Channon Chung

Leonardo Cilmi

Emma T. Conway

Nicole Corso

Qamile Dani

Magdalena de la Torre Suárez

Amanda Ericson

Dan Feldman

Anna Feng

Natalia Flores

Peter Frasco

Lucia Garza

Mariana Gaviria

Mikey Hefez

Adrianna Hinsey

Avinash Hirdaramani

Marielle Holland

Grace Hong

Surkho Shane Hong

Pauline Hotelier

Dylan Hughes

Jiyoung Hwang

Sonali Jain

Andrea S. Jassir

Christina Jenkins

Maria Jessica

Erin Johnston

Javarius Jones

Yea Ji Jung

Rachel Kahn

Anastasia Kharchenko

Jonathan Haojaq Kho

Alexa Kim

Cindy Dawon Kim

Sang Dennis Kim

Somin Kim

Yoonji Kim

Kyungmin Ko

Sidney Law

Kevin Lee

Jane Lee

Matheus Dal Santo Lewis Sage Smith

Kristiana Marcon

Hannah Marshall

Kruti Mehta

Gabriel Mester

Charlotte Miller

Mintra Morrison

Tamir Moses

Kaisha Murzamadiyeva

Thomas Nghia Nguyen

Lanie Nowak

Satoe Onizuka

Steven Orts

Owen Pace

Tatyana Palacios

Herin Park

Olga Pavlova

Luli Peralta-Esquivel

Lindsay Petricca

Constanza Pinto

Shreya Razak

Costanza Reiser

Vincent Riportella

Bateel Saber

Ahana Seth

Cristina Soberon

Rebecca Speiser

Natalia Spotts

Sabrina Steck

JD Stephenson Jr.

Richard Supriano

Eden Tartour

Jissaura Taveras Hernandez

Nathalia Tello Arias

Liz Tsai

Altyn Turdukulova

Amena Tyebji

Gabriela Vieira

Juan Diego Villegas

Yige Wang

Evelyn Wu

Jessie Yao

Crystal Yin

Rebecca Jiayi Zhou