Parsons School of Design
BFA Communication Design
Thesis 2017

Parsons School of Design
BFA Communication Design
Thesis 2017

From Mumbai to Bombay
Urvita Jhaveri

Every city has its own identity where every person has their own opinion. I have written and designed a book that is a unique guide to Bombay (Mumbai city). This book consists of a select few of my short stories based on memories of me growing up in Bombay interlinked to common “Bombay things.” Being born and brought up in Bombay allowed me to see the city in its truest form. The title From Mumbai to Bombay pushes my idea further of viewing Bombay through the eyes of an insider. Since tourists and visitors refer to the city as Mumbai, but rarely would you hear a local refer it to as anything other than Bombay.

Since this book is purely from a subjective perspective it shows how identity differs from person to person and place to place. This book will give you a clearer understanding of what it feels like to be a Bombay local. Mumbai is a name but Bombay is a feeling. This book offers an authentic view of the mesmerising city through the eyes of a local, instead of the commercial information tourist guide books overwhelm you with. Besides the language and vocabulary, there are a lot of different elements that make up a city. My thesis explores those idiosyncrasies and unique aspects of Bombay that make it what it is.

Andy Agus

Ameer Akbar

Sherifa El Alfi

Orhan S Awatramani

Evan Badr

Mrinal Bhatia

Yaël Bienenstock

Olivia Brodtman

Adomas Bruzga

Holly Burt

Kiana Caesar

Elizabeth Capreol

Christian Caraballo

Alyson Cardenas

Gabriela Carnabuci

Marjorie Chamberlain

Vanna Chan

Sachi Chandiramani

Leslie Chavez

Katherine Cheng

Emily Cho

Soomin Choi

Hyeree Choi

Talia Cotton

Dorothy Cruz

Katie DeAngelis

Nicole Jane Debler

Dominique DeVito

Megan Dias

Theresa Duemler

Juan Francisco Morales Egas

Michelle Eguia

Audrey Farnsworth

Peter Fowler

Myesha Evon Gardner

Alijah Gilbert

John Hammond

Jin Ju Han

Aimee Hedman

Perla Herrera

Lauren Horsman

Zhiyan Huang

Ji Hea Jang

Urvita Jhaveri

Myles Jones

Cheryl Kao

Phoebe Kennedy

Alice Yeji Kim

Jung Yeon Kim

Thomas Sang Gul Kim

Chewon Kim

Sanggyun Kim

Hansung Kim

Likando Kumoyo

Jang Kyungjun

Josh LaCalamito

Yunjoo Lee

Kyung Sun Lee

SooJi Lee

Meijun Li

Alice Lim

Junya Lin

Yuchen Liu

Kimberly Lombardi

Natalia Malik

Roisin McNulty

Simen L. Meyer

Nikoletta Mitsopoulou

Chloë Murray

Cyrus Nathaniel

David Dahao Ni

Mariana Del Nogal

Sofia Olarra

Kamila Ortiz

Ji Hyun Park

Sara Pena

Melissa S. Peralta

Camille Petricola

Sander Phoenix

Urvi Raghbeer

Andrew Ramirez

Brianna Saba

Stephen Salomon

Julianna Amelia Santolucito

Raida Saveree Sarwar

Ritika Shah

Shui Shan

Jisoo Sim

Lauren Stein

Pei Yu Sun

Shivalika Tandon

Nia Thomas

Laura Tien

Karina Tristandy

Paula Volchok

Djiun Wang

Kyra Wang

Taylor Wasikonis

Junlu Xie

Marie Yamamoto

Jasmine Zhang